Global Fair Trade Development

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Fair Trade can be traced to the early 1940s. When the United States purchased knitting supplies from Puerto Rico, to sow the seeds of the idea of fair trade. In 1988, the first fair trade label in the Netherlands concluded, set fair trade certification standards. In 2004-2007 between fair trade product sales increased by 40 percent per year on average. In the 2010s, fair trade expanded from Europe to Asia, Asian producers began to get fair trade products certification (Fairtrade Labelling Organization- later renamed Fairtrade International Fairtrade organizations); Kumamoto Japan to become Asia’s first fair trade city; South Korea, Hong Kong and India also joined the Fair Trade promotion organization. In the future, the concept of fair trade can be rooted in people’s minds, consumers can have more fair trade products to select, fair trade products can occupy a larger percentage of the trade market, so that producers, consumers and our environment together with the sustainable model of development.

Brazil Fair Trade Organization was formally established on March 25, aimed at establishing a local fair trade market demand and to rebuild links Brazilian consumers and producers to reduce dependence on exports, Brazil now about 40 fair trade organization of production.

International Fair Trade Organization amend “traders guidelines” aimed at promoting transparency, and introduce “voluntary best practices” to identify and benchmark some traders who are willing to go beyond the standard requirements, perform additional duties. The revision has seek consultation from 400 stakeholders, including over one hundred manufacturers and traders. One of the amendments as “pre-financing”, requires traders to provide financing if needed in the past. But due to the actual situation of the farmers, the past execution become more difficult. The revised rules require traders to provide “financing fund”, even if they could not directly provide the fund, but also need to promote the production to get the funds.

Taipei became a Fairtrade city in June, following Seoul, South Korea, Japan, Kumamoto, become the third Asia Fair Trade towns. As of June 2015, Taipei has four local brands produce fair trade products, and there are twenty among cafe use fair trade coffee, more than one hundred retail stores sell fair trade products. What’s more, there are two hotels use fair trade products, and many schools to support fair trade.

Ninth International Fair Trade Towns Conference held in 20th July. 20 countries from around the world and more than 240 representatives gathered at Bristol, meeting focusing on “fair trade as a part of sustainable development.” Meeting in Bristol since it is one of the world’s leading trade fair city, it has been “fair trade town” for more than 10 years. The meeting also announced in the Caribbean and Latin America ,where these fair trade producers dominated areas. “Fair Trade Towns” program will be launched soon.

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